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HomeContents > People > Photographers > I.M.R. Co.

Active:  US
Stereographs project 
Business locations 
Brooklyn, NY, US 
[0-4] 486 Sand Street, Brooklyn, New York. A branch of the Climax View Co. of Manhattan, founded about turn of the century by Iverson, McGillicuddy & Rubinstein (= I.M.R.); SEE entry for Climax View Co. for full history of co. All images seen were shot in studio with rather poor backdrops & props, often irrelevant or even inappropriate to the subj.; many of the nude studies, for example, have backdrops of skyscrapers, butcher shops, or shop windows. Issued views under 3 labels with varying degrees of raciness; all with identical card & photo formats. Views under I.M.R. label are uncommon, made in sets of 15, many found trimmed & notched for use in arcade machines; all seen are strip-tease sequences, each showing one woman only, ranging from quite decorous to partial nudity; sets known include The Baby Bride, Night Dreams, Figure Beautiful, A Hot Night, The Love Thief, Flame of Passion, Bedroom Curtain, Mollie's Love, some have CR dates of 26 & 29. Views bearing the Imperial Series label are scarce but have #s into the 5,000s; all are comic genre. Most are sets of 4 to 15 views bearing sequential number series (such as 3155-4170); as a generality, the higher the number, the more risque the images. Content ranges from single or multiple women, some partial nudity, mostly full-frontal; sets seen include The Dancers, Rehearsing for the Ballet, Saturday Night Bath, and Dressing for the Date. The "Ecstacy Views -- The Best in Breezy Fotos" was the XXX line, ranging from single to multiple women & lesbian activity to men & women in hard-core pornographic sequences. Found in sets of 12, always numbered in neg. with series & sequence #s such as 1-3, 5-12, etc.; four such sets seen, highest one numbered 16. For those unfamiliar with Brooklyn, Sand Street where the co. was located fronts on the Brooklyn Navy Yard and commercial wharves; output was doubtless aimed largely at sailors. Major holding, Treadwell Collection. 
T.K. Treadwell & William C. Darrah (Compiled by), Wolfgang, Sell (Updated by), 11/28/2003, Photographers of the United States of America, (National Stereoscopic Association)
Credit: National Stereoscopic Association with corrections and additions by Alan Griffiths and others.
NOTE: You are probably here because you have a stereograph to identify. Please email good quality copies of the front and back to so we can create reference collections for all.

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